In this session Terry covered what he called “404 Marketing” This is using the underutilized 404 page to help build a list or get visitors to your other pages. He also went over a program called IRFANVIEW to help with images. In the process of downloading the program he demonstrated how to check the checksum to be sure the program was from the original company and not a hacked version by using a small program called Raymond’s MD5 & SHA Checksum Utility to compare the checksum.